Documentation article

Automation Builder Reference

How triggers, conditions, and timing usually work.

Automation Builder Reference

Automations work differently from one-off campaigns because they depend on triggers and rules.

Main parts of the screen

  • Automation name and status
  • Trigger selector
  • Condition builder
  • Delay or timing controls
  • Email or action steps

What the controls do

  • Trigger: decides what starts the automation.
  • Condition: narrows who should continue through the flow.
  • Delay: waits a set period before the next step.
  • Pause: stops new entries without deleting the automation.